Anchor

In Anchor: Stories and Insights from India's Public Relations Catalysts, editors Amith Prabhu and Sarika Chavan collate perspectives from thirty dynamic professionals who have already made a powerful mark on the profession. Navigating the triumvirate of corporate, government and social realities, these professionals offer hard-won wisdom on staying relevant, adaptive and human in a rapidly changing profession, while envisioning and executing some of India's most distinctive campaigns.