Design Thinking For Dummies by Christian Muller-Roterberg


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Innovate your?business by incorporating design thinking? Organizations that can innovate have an advantage over competitors who stick to old?processes, models, and products.?Design Thinking?For?Dummies?walks would-be?intrapreneurs?through the steps of?incorporating design?thinking principles into their organizations.?Written by a recognized expert in the field of design thinking, the book?guides?readers through the?steps of adapting to a design thinking culture, identifying customer problems, creating and testing solutions,?and making innovation an ongoing process.?? The book covers?the crucial and central topics in design thinking, including:? Adopting a design thinking mindset?Building creative environments?Facilitating design thinking workshops?Working through the design thinking cycle?Implementing your solutions?And?many?more? Design Thinking?For?Dummies?is?a great starting place?for people joining design-oriented teams and organizations, as well as small businesses and start-ups seeking to take advantage of the same methods and techniques that large firms?have used?to grow and succeed.?
Binding: Paperback / softback

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