Description
This engaging and accessible textbook takes an international approach, gives students an opportunity to gain a comprehensive understanding of the principles of hospitality management whilst being exposed to real-life examples that influence today's hospitality marketplace. This insightful and richly illustrated book is logically structured, comprising 14 carefully crafted chapters which follow the curriculum. Key features include:Engaging content on the latest trends in hospitality management in a post-COVID world, including innovation, technology, and sustainability. Unique core concepts are supported by international case studies to illuminate the practical realities of hospitality management in different parts of the world - each chapter includes two case studies, with questions to encourage further analysis and discussion. Each chapter contains `Industry Voices' and `Technology in Practice' boxes, detailed reference lists, and links to relevant websites and videos. The book is also accompanied by additional online teaching resources, including PowerPoint slides for each chapter, a test bank of questions, and links to further resources such as additional case studies and videos. This volume is a vital resource for undergraduate hospitality students, as well as educators and practitioners globally.
Binding: Paperback / softback
Binding: Paperback / softback
