The Sales Book by Graham Yemm

SELLING AND SALES MANAGEMENT IN ACTION ? The Sales Book picks out the top challenges that you are likely to face and shows you how to maximise your own performance and that of a sales team. Every challenge is broken down into user-friendly advice that follows a clear structure: ? # The objectives of each section # An overview of the main principles # What you need to do to achieve success # A speed-read checklist to help you remember key points ? Whether you're looking for practical sales techniques or advice on how to build a sales strategy, this easy to use guide is a must-have for those involved in sales at any level.
Binding: Paperback / softback