Research Methods for MBA Students


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<p><b>Navigate the MBA research journey with clear methodology, structure and confidence.</b><br><b><br><i>Research Methods for MBA Students</i></b> by <b>Emmanuel Mogaji </b>is a concise and practical textbook designed for postgraduate students undertaking business research modules and projects. Recognizing the time pressures and applied focus of MBA and Masters programs, it provides a structured pathway for completing a dissertation or company-based research project within tight deadlines.<br><br>Mirroring the key stages of the research process, the book guides students through topic selection, refining research questions, conducting a focused literature review and choosing appropriate qualitative or quantitative methods. It then supports effective data collection, rigorous analysis and the presentation of meaningful, actionable findings. A distinctive three-month completion framework provides a clear timeline that aligns with MBA program structures, helping students manage milestones and maintain momentum.<br><br>Grounded in real-world examples from organizations including AstraZeneca, Bentley Motors, the NHS, Holland and Barrett and Railway Operators, <b>Emmanuel Mogaji </b>connects academic research principles with applied business problem solving. <br><br>This textbook includes:<br>- Clear learning outcomes aligned to postgraduate research modules<br>- Worked examples demonstrating each stage of the research process<br>- Key concepts and terms to support methodological understanding<br>- Exercise questions and real-world examples with applied tasks<br>- A structured three-month completion framework for project planning<br><br>Supported by online lecturer slides and a comprehensive lecturer's manual with exercise answers, <b><i>Research Methods for MBA Students</i></b> equips postgraduate learners with the skills and structure needed to deliver credible, practice-oriented research.</p>

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