Loss of Control and Technology Acceptance in (Digital) Transformation : Acceptance and Design Factors of a Heuristic Model by Michael Ortiz

In the context of the (digital) transformation of economy and society, the technology acceptance of the population is increasingly influenced by a perceived loss of control through new technologies. Loss of control is defined in this volume as a multi-causal, multi-modal and cyclical process of transition of control and conceptually brought together in a multi-dimensional heuristic model. The results of a first quantitative-empirical analysis for Baden-W?rttemberg based on this model confirm that loss of control is a central factor influencing technology acceptance, but is perceived differently by different socio-demographic groups.
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