{"product_id":"scaling-simplicity","title":"Scaling Simplicity","description":"\u003cp\u003eIt doesn''t matter if you''re selling cars, insurance, financial advice or content. The trick is delivering a product with maximum profit for minimal cost, time and wasted energy. You do this by ruthlessly simplifying everything: Your mission. Your structure. Your team. Your goals. Your process.\u003cbr\u003e\u003cbr\u003eWhen you simplify everything, productivity, profits and personal enjoyment soar. That''s the promise of \u003ci\u003eScaling Simplicity, \u003c\/i\u003ethe follow up to the bestseller \u003ci\u003eSmart Brevity\u003c\/i\u003e.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eYou do less to do more.\u003c\/b\u003e\u003cbr\u003e\u003ci\u003eScaling Simplicity\u003c\/i\u003e is the ultimate tool to create the leanest, most efficient way to do everything:\u003cbr\u003e\u003cbr\u003e* Distill your strategies and tasks into what''s vital - and what''s not. \u003cbr\u003e* Unify your team around What Matters Most. \u003cbr\u003e* Change how you and your team and your company think and work. \u003cbr\u003e* Simplify with ruthless efficiency all the above.\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":57503843549557,"sku":"9781399832021","price":16.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9781399832021.jpg?v=1786867562","url":"https:\/\/backstory.london\/products\/scaling-simplicity","provider":"Backstory","version":"1.0","type":"link"}