{"product_id":"research-methods-for-mba-students-1","title":"Research Methods for MBA Students","description":"\u0026lt;p\u0026gt;\u0026lt;b\u0026gt;Navigate the MBA research journey with clear methodology, structure and confidence.\u0026lt;\/b\u0026gt;\u0026lt;br\u0026gt;\u0026lt;b\u0026gt;\u0026lt;br\u0026gt;\u0026lt;i\u0026gt;Research Methods for MBA Students\u0026lt;\/i\u0026gt;\u0026lt;\/b\u0026gt; by \u0026lt;b\u0026gt;Emmanuel Mogaji \u0026lt;\/b\u0026gt;is a concise and practical textbook designed for postgraduate students undertaking business research modules and projects. Recognizing the time pressures and applied focus of MBA and Masters programs, it provides a structured pathway for completing a dissertation or company-based research project within tight deadlines.\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;Mirroring the key stages of the research process, the book guides students through topic selection, refining research questions, conducting a focused literature review and choosing appropriate qualitative or quantitative methods. It then supports effective data collection, rigorous analysis and the presentation of meaningful, actionable findings. A distinctive three-month completion framework provides a clear timeline that aligns with MBA program structures, helping students manage milestones and maintain momentum.\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;Grounded in real-world examples from organizations including AstraZeneca, Bentley Motors, the NHS, Holland and Barrett and Railway Operators, \u0026lt;b\u0026gt;Emmanuel Mogaji \u0026lt;\/b\u0026gt;connects academic research principles with applied business problem solving. \u0026lt;br\u0026gt;\u0026lt;br\u0026gt;This textbook includes:\u0026lt;br\u0026gt;-       Clear learning outcomes aligned to postgraduate research modules\u0026lt;br\u0026gt;-       Worked examples demonstrating each stage of the research process\u0026lt;br\u0026gt;-       Key concepts and terms to support methodological understanding\u0026lt;br\u0026gt;-       Exercise questions and real-world examples with applied tasks\u0026lt;br\u0026gt;-       A structured three-month completion framework for project planning\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;Supported by online lecturer slides and a comprehensive lecturer's manual with exercise answers, \u0026lt;b\u0026gt;\u0026lt;i\u0026gt;Research Methods for MBA Students\u0026lt;\/i\u0026gt;\u0026lt;\/b\u0026gt; equips postgraduate learners with the skills and structure needed to deliver credible, practice-oriented research.\u0026lt;\/p\u0026gt;","brand":"Gardners","offers":[{"title":"Default Title","offer_id":57503639699829,"sku":"9781398629066","price":85.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9781398629066.jpg?v=1786867347","url":"https:\/\/backstory.london\/products\/research-methods-for-mba-students-1","provider":"Backstory","version":"1.0","type":"link"}