{"product_id":"reclaiming-love-in-coaching","title":"Reclaiming Love in Coaching","description":"\u003cp\u003eThe world is breaking. Fearful organisations grip more tightly, demanding performance at the expense of humanity, and that seeps into our coaching. We become more risk-averse and the people we work with become more guarded.\u003c\/p\u003e\u003cp\u003eIn its pursuit of professional credibility, coaching has built frameworks, competencies and measurable outcomes. But in doing so, it risks losing the essence that makes it come alive: love.\u003c\/p\u003e\u003cp\u003eThis book is a call to bring love back.\u003c\/p\u003e\u003cp\u003eWriting as a fellow traveller, Clare Norman argues that love surrounds effective coaching. Yet naming it feels revolutionary because it places our hearts at the centre of professional practice and challenges systems that reduce people to productivity. In an age of AI, love may be what makes human coaching irreplaceable.\u003c\/p\u003e\u003cp\u003eFor coaches, this means:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003erecognising and undoing the conditioning that taught you to leave love at the door of your practice\u003c\/li\u003e\n\u003cli\u003etrusting the intelligence of your heart as a catalyst for change\u003c\/li\u003e\n\u003cli\u003ecoaching as a whole human being\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eDrawing on neuroscience, spirituality and decades of practice, Clare beckons you into the inner work that leads you back to what you already know but may have forgotten how to access. Coaching from love reconnects us with the reason many of us became coaches in the first place.\u003c\/p\u003e\u003cp\u003eWhere fear creates distance and division, coaching from love is the antidote – one coach, one thinker and one loving conversation at a time.\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":57510061965685,"sku":"9781917490238","price":21.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9781917490238.jpg?v=1787130369","url":"https:\/\/backstory.london\/products\/reclaiming-love-in-coaching","provider":"Backstory","version":"1.0","type":"link"}