{"product_id":"fundamentals-of-management-global-edition","title":"Fundamentals of Management, Global Edition","description":"For undergraduate principles of marketing courses. \u003cbr\u003e \u003cbr\u003e Everything students need to know to develop their ‘management sense’ and be successful \u003cbr\u003e \u003cbr\u003e \u003cstrong\u003e\u003cem\u003eFundamentals of Management\u003c\/em\u003e\u003c\/strong\u003e covers the essential concepts of management by providing a solid foundation for understanding the key issues facing managers and organisations. The 11th Edition maintains a focus on learning and applying management theories, while now also highlighting opportunities to develop the skills in high demand by today’s employers. \u003cstrong\u003e\u003cem\u003eFundamentals of Management\u003c\/em\u003e\u003c\/strong\u003e offers an easy-to-understand, straightforward, and realistic approach to what works for managers and what doesn’t - with the ultimate goal to help students be successful in their careers.","brand":"Gardners","offers":[{"title":"Default Title","offer_id":57483534008693,"sku":"9781292307329","price":80.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9781292307329.jpg?v=1786178709","url":"https:\/\/backstory.london\/products\/fundamentals-of-management-global-edition","provider":"Backstory","version":"1.0","type":"link"}