{"product_id":"esop-edge","title":"ESOP Edge","description":"\u003cb\u003eTurn Employee Ownership into Your Companys Greatest Strategic Advantage\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eIn \u003ci\u003eThe ESOP Edge\u003c\/i\u003e, entrepreneur Betsy Bassan reveals how employee ownership through an employee stock ownership plan (ESOP) can help companies strengthen culture, improve retention, drive purpose, and build long-term business value.\u003cbr\u003e\u003cbr\u003eDrawing from her experience founding and growing Panagora Group into a thriving employee-owned company, Bassan demonstrates how ownership culture can transform the way organizations lead, grow, and compete in todays evolving business environment. As workforce expectations shift and succession planning becomes increasingly urgent, employee ownership offers leaders a practical and sustainable path forward.\u003cbr\u003e\u003cbr\u003eThrough practical insights and real-world examples, readers will discover how to:\u003cbr\u003e\u003cul\u003e \u003cli\u003eBuild a more engaged and accountable workforce\u003c\/li\u003e \u003cli\u003eStrengthen succession planning and long-term stability\u003c\/li\u003e \u003cli\u003eImprove retention and attract top talent\u003c\/li\u003e \u003cli\u003eAlign profit, people, purpose\u003c\/li\u003e \u003cli\u003eCreate a resilient, future-ready company culture\u003c\/li\u003e \u003c\/ul\u003e\u003cbr\u003eThe \u003ci\u003eESOP Edge\u003c\/i\u003e offers executives, founders, and business owners a compelling framework for building stronger businesses by turning employees into owners.","brand":"Gardners","offers":[{"title":"Default Title","offer_id":57536487326069,"sku":"9798887503462","price":27.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9798887503462.jpg?v=1788186378","url":"https:\/\/backstory.london\/products\/esop-edge","provider":"Backstory","version":"1.0","type":"link"}