{"product_id":"brilliant-influence","title":"Brilliant Influence","description":"\u003cp\u003eWhatever you do in life, whatever you hope to achieve, \u003ci\u003eBrilliant Influence\u003c\/i\u003e will help you get there – with the power of influence. It shows you how to build the support, trust and respect you need to propel your life forwards to take on challenge after challenge.  \u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003eBased on over twenty years of influencing experience, the author combines psychological principles with case studies and examples to show you how to:\u003c\/p\u003e \u003cp\u003e- Use body language and appearance to establish instant rapport.\u003c\/p\u003e \u003cp\u003e- Select words to gain lasting trust and respect.\u003c\/p\u003e \u003cp\u003e- Understand how people make decisions so you get a ‘yes’, every time.\u003c\/p\u003e \u003cp\u003e- Know how to apply a ‘win-win’ negotiation approach, so you never lose.\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003eThe author has an active website: www.mikeclayton.co.uk, a blog: Shift Happens! At: www.mikeclayton.wordpress.com and Twitter: @mikeclayton01\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":57481594732917,"sku":"9780273740544","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9780273740544.jpg?v=1786089872","url":"https:\/\/backstory.london\/products\/brilliant-influence","provider":"Backstory","version":"1.0","type":"link"}