{"product_id":"big-game","title":"BIG-GAME","description":"\u003cp\u003eSince 2004, BIG-GAME has designed home and office furniture, lighting, watches, and a range of everyday products for leading brands in some 15 countries. Their work is known for its clear design language, uncompromising functionality, and an optimistic approach. From items in peoples’ everyday use to objects on display at New York’s MoMA, BIG-GAME has consistently pursued the goal of creating useful objects that bring something new.\u003c\/p\u003e\u003cp\u003eRather than merely presenting finished products, \u003cstrong\u003e\u003cem\u003eBIG-GAME: Making Industrial Design\u003c\/em\u003e\u003c\/strong\u003e reveals everything that happens before they exist. Through sketches, drawings, mock-ups, prototypes, and images from factories, it offers an exciting insight into the industrial design process. Readers can follow the evolution of an initial idea to a manufactured object, from intuition to experimentation, mastering technical challenges, and production.\u003c\/p\u003e\u003cp\u003eThe book explains complex ideas through images rather than theory. Some 200 photographs, sketches, and process drawings make an inspiring visual archive and a practical introduction to contemporary product design. Written in clear and accessible style, the focus is on essentials, offering a rare behind-the-scenes perspective on industrial design to students, creative professionals, entrepreneurs and design-enthusiasts alike.\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":57679989440885,"sku":"9783039423767","price":35.0,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/backstory.london\/products\/big-game","provider":"Backstory","version":"1.0","type":"link"}