{"product_id":"9783836583268","title":"Alfred Wertheimer. Elvis and the Birth of Rock and Roll by Alfred Wertheimer","description":"\"Elvis who?\" was photographer Alfred Wertheimer's response when, in early 1956, RCA Victor asked him to photograph an up-and-coming crooner from Memphis. Little did Wertheimer know that this would be the job of his life: just 21 years old, Elvis Presley was-as we now know-about to become a legend.    A fly on the wall in Presley's presence, Wertheimer took nearly 3,000 photographs of Elvis?that year, creating a penetrating portrait of a man poised on the brink of superstardom. Extraordinary in its intimacy and unparalleled in its scope, Wertheimer's Elvis project immortalized a young man in the very process of making history.   Elvis and the Birth of Rock and Roll collects Wertheimer's most remarkable Elvis shots from that magical year, along with a selection of his historic 1958 pictures of the star being shipped off to an army base in Germany. Each chapter is illustrated with a poster by Hatch Show Print, one of the oldest letterpress print shops in America, which created many early Elvis posters in the 1950s.\u003cbr\u003eBinding: Hardback","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56310652961141,"sku":"9783836583268","price":50.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9783836583268.jpg?v=1762814907","url":"https:\/\/backstory.london\/products\/9783836583268","provider":"Backstory","version":"1.0","type":"link"}