{"product_id":"9781836622031","title":"Theory and Practice in Hospitality and Tourism Research : An ASEAN Context by Jeetesh Kumar","description":"\u003cp\u003e \u003cstrong\u003e PRE-ORDER NOW - Published: 13\/04\/2026 \u003c\/strong\u003e\u003c\/p\u003eTheory and Practice in Hospitality and Tourism Research: An ASEAN Context bridges theory and practice through empirical and conceptual studies, presenting a curated collection of empirical and conceptual studies, that examine diverse facets of hospitality and tourism development across ASEAN destinations. The Association of Southeast Asian Nations (ASEAN) stands as a pivotal intergovernmental organisation, fostering economic, political, social, and cultural collaboration among its ten member states. Within this dynamic regional context, hospitality and tourism research demands a nuanced approach that bridges robust theoretical frameworks with practical, actionable insights. This volume addresses the critical need for such integration by presenting a curated collection of empirical and conceptual studies that examine diverse facets of hospitality and tourism development, management, marketing, education, and sustainability across ASEAN destinations.   As part of a dedicated series advancing hospitality and tourism education, research, and professionalism in Southeast Asia, this timely work champions a collaborative ethos among scholars, educators, industry practitioners, policymakers, and students. By encouraging co-authored chapters and fostering dialogue between academia and industry, the volume ensures that research not only informs practice but is also shaped by real-world challenges and opportunities. \u003cbr\u003e  \u003cbr\u003eBinding: Hardback","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56369293984117,"sku":"9781836622031","price":80.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9781836622031.jpg?v=1763552853","url":"https:\/\/backstory.london\/products\/9781836622031","provider":"Backstory","version":"1.0","type":"link"}