{"product_id":"9781788607018","title":"Emotional Capital for the Triple Win : 50 innovative ways to lead the consumption revolution by Elena V. Amber","description":"\"Amber's robust research, precise definitions, and extensive citations make for an intellectually rigorous read...a well-researched examination of consumer behavior.\" - Kirkus Reviews.   \"Achieving meaningful change demands advocacy for new thinking and public demonstration that sustainability and profitability need not be mutually exclusive. Amber's bold, optimistic vision is inspiring.\" - BookLife by Publishers Weekly.   A groundbreaking guide for the next generation of business leaders, founders, and innovators, this book unveils 50 innovative strategies to revolutionize consumer behavior to achieve the triple win: for people, the planet and universal prosperity. How can we transform impulsive buying into meaningful action-taking, empowering people to navigate the consequences of economic growth? Essential reading for business leaders dedicated to making a significant difference, this book is a blueprint for a brighter, more sustainable world. Elena V. Amber is a founder, researcher and award-winning author whose work sits at the intersection of leadership, psychology and neuroscience, aiming to promote sustainable consumption and business practices.\u003cbr\u003eBinding: Paperback \/ softback","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56306866061685,"sku":"9781788607018","price":15.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9781788607018.jpg?v=1762802237","url":"https:\/\/backstory.london\/products\/9781788607018","provider":"Backstory","version":"1.0","type":"link"}