{"product_id":"9781784423049","title":"Fashion in the 1970s by Daniel Milford-Cottam","description":"The 1970s was a decade of style contrasts: every extreme of fashion was met by an equally trendy opposite reaction. Ankle-length maxi skirts vied for attention with super-short hot-pants. Outfits in vibrant prints and obviously man-made fabrics contrasted with subtly-coloured ensembles in wool jerseys and silky crepes. Delicate floral cottons, hand-knits and hand-tooled leather came up against boldly synthetic and plastic looks perched atop platform shoes - for men and women alike. More so than at any other time, fashion looked backwards in order to dress the future with quirkily ironic retro looks, while alternative street-style movements such as Punk used appearance to startle and challenge the establishment. In this book, Daniel Milford-Cottam uses colourful photographs to illustrate an eye-opening introduction to the bold fashions that still have such resonance today.\u003cbr\u003eBinding: Paperback \/ softback","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56304009609589,"sku":"9781784423049","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9781784423049.jpg?v=1762795336","url":"https:\/\/backstory.london\/products\/9781784423049","provider":"Backstory","version":"1.0","type":"link"}