{"product_id":"9781422129760","title":"Developing a Business Case by Harvard Business Review","description":"How do you decide the best course of action for your company to take advantage of new opportunities? You must develop a business case to explore multiple alternatives before making a recommendation to support a particular option.  This book shows you how to use a business case to define an opportunity, identify and analyze alternatives, and present your final recommendation to key stakeholders. You'll learn to  - Clearly define the opportunity you'll want to address in your business case - Identify and analyze a range of alternatives - Recommend one option and assess its risks - Create a high-level implementation plan for your proposed alternative - Communicate your case to key stakeholders\u003cbr\u003eBinding: Paperback \/ softback","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56299575345525,"sku":"9781422129760","price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9781422129760.jpg?v=1762785949","url":"https:\/\/backstory.london\/products\/9781422129760","provider":"Backstory","version":"1.0","type":"link"}