{"product_id":"9781292011905","title":"Innovation Book, The : How to Manage Ideas and Execution for Outstanding Results by Max Mckeown","description":"INNOVATION IN ACTION The Innovation Book is your roadmap to creating powerful innovations that deliver success in a competitive world.    It answers the following questions: ? How do you become a more innovative thinker? ? How do you lead and manage creative people? ? How can you use innovation tools to get the best results? ? How can you engage people with innovation? ? How do you avoid pitfalls, problems and screw-ups? With a practical bite-size format, The Innovation Book will help you tackle the really important challenges and seize the most valuable opportunities.    \"Inspired, ambitious and complete - a must-read for anyone interested in innovation, creativity and invention.\" Tom McMail, Ex-Microsoft Strategic Collaborations Director \u0026amp; Academic Innovations Manager \"Strips big ideas down to their essence, making the complicated understandable and turning the theoretical into real-world practical. Recommended.\" Broc Edwards, SVP, Director of Learning \u0026amp; Leadership\u003cbr\u003eBinding: Paperback \/ softback","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56297688334709,"sku":"9781292011905","price":14.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9781292011905.jpg?v=1762781295","url":"https:\/\/backstory.london\/products\/9781292011905","provider":"Backstory","version":"1.0","type":"link"}