{"product_id":"9781041077909","title":"Smart Parts Pricing : How to Price in After-Sales to Maximize Profitability by Danilo Zatta","description":"After-sales pricing has become a key priority of every company that manages parts operations. Written in a simple and readable way, Smart Parts Pricing is a concrete guide to support the transition to a modern and robust pricing strategy for parts and after-sales pricing.   In Smart Parts Pricing, pricing expert Danilo Zatta explains how to boost profitability and build a competitive advantage, transforming the way companies set and manage after-sales prices. It uncovers all the key aspects of monetization: price strategy, price setting, price implementation, price steering, and price enablers. It also includes parts pricing quick wins that can be actioned immediately. Concrete use cases from a diverse range of industries are presented, as well as how to gain insights about competitors' prices and how to successfully use parts pricing software.   This practical manual provides a clear guide to everyday decisions on parts pricing and is particularly relevant for companies with after-sales business units, consultants offering part pricing services, and market research companies offering parts benchmarks.\u003cbr\u003eBinding: Paperback \/ softback","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56368547365237,"sku":"9781041077909","price":35.99,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/backstory.london\/products\/9781041077909","provider":"Backstory","version":"1.0","type":"link"}