{"product_id":"9780470185483","title":"Handbook of Usability Testing : How to Plan, Design, and Conduct Effective Tests by Jeffrey Rubin","description":"Whether it's software, a cell phone, or a refrigerator, your customer wants - no, expects - your product to be easy to use. This fully revised handbook provides clear, step-by-step guidelines to help you test your product for usability. Completely updated with current industry best practices, it can give you that all-important marketplace advantage: products that perform the way users expect. You'll learn to recognize factors that limit usability, decide where testing should occur, set up a test plan to assess goals for your product's usability, and more.\u003cbr\u003eBinding: Paperback \/ softback","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56311767695733,"sku":"9780470185483","price":50.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9780470185483.jpg?v=1762819240","url":"https:\/\/backstory.london\/products\/9780470185483","provider":"Backstory","version":"1.0","type":"link"}