{"product_id":"9780241257517","title":"I Am Right, You Are Wrong by Edward de Bono","description":"I Am Right, You Are Wrong is THE classic work about choice in business and in life from world-renowned writer and philosopher Edward de Bono.   Most of our everyday decision-making tends to be confrontational. Whether in large meetings, one-to-one or even in our own heads, opposite view points are pitted against each other. Ultimately, there must be a winner and a loser.   In I Am Right,You Are Wrong, lateral-thinking guru Edward de Bono challenges this 'rock logic' of rigid categories and point-scoring arguments which is both destructive and exhausting.   Instead he reveals how we can all be winners. Clearer perception is the key to constructive thinking and more open-minded creativity.   In overturning conventional wisdom, Edward de Bono will help you to become a better thinker and decision maker.   'An inspiring man with brilliant ideas. De Bono never ceases to amaze with his clarity of thought' Sir Richard Branson\u003cbr\u003eBinding: Paperback \/ softback","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56228007346549,"sku":"9780241257517","price":10.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9780241257517.jpg?v=1762253008","url":"https:\/\/backstory.london\/products\/9780241257517","provider":"Backstory","version":"1.0","type":"link"}