{"product_id":"9780071700788","title":"All About Asset Allocation, Second Edition by Richard Ferri","description":"WHEN IT COMES TO INVESTING FOR YOUR FUTURE, THERE'S ONLY ONE SURE BET-ASSET ALLOCATIONTHE EASY WAY TO GET STARTEDEverything You Need to Know About How To:Implement a smart asset allocation strategyDiversify your investments with stocks, bonds,real estate, and other classesChange your allocation and lock in gainsTrying to outwit the market is a bad gamble. If you're serious about investing for the long run, you have to take a no-nonsense, businesslike approach to your portfolio. In addition to covering all the basics, this new edition of All About Asset Allocation includes timely advice on:Learning which investments work well together and whySelecting the right mutual funds and ETFsCreating an asset allocation that's right for your needsKnowing how and when to change an allocationUnderstanding target-date mutual funds\"All About Asset Allocation offers advice that is both prudent and practical--keep it simple, diversify, and, above all, keep your expenses low--from an author who both knows how vital asset allocation is to investment success and, most important, works with real people.\" -- John C. Bogle, founder and former CEO, The Vanguard Group\"With All About Asset Allocation at your side, you'll be executing a sound investment plan, using the best materials and wearing the best safety rope that money can buy.\" -- William Bernstein, founder and author, The Intelligent Asset Allocator\u003cbr\u003eBinding: Paperback \/ softback","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56222738547061,"sku":"9780071700788","price":17.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9780071700788.jpg?v=1762213280","url":"https:\/\/backstory.london\/products\/9780071700788","provider":"Backstory","version":"1.0","type":"link"}