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Seconds after he uploaded his video to YouTube via his superfast broadband at his creative headquarters in New York, it was available worldwide to four billion people: everyone on Earth with an internet connection. Millions of Neistat’s subscribers instantly received a notification telling them that one of YouTube’s most influential stars was again speaking directly to them.\u003cbr\u003e \u003cbr\u003eAcross the world in apartment blocks, restaurants, bedrooms and bathrooms, phones pinged, buzzed and beeped. Hundreds of thousands of people instantly watched what Neistat had to say. Wearing dark glasses, his hair streaked blond, Neistat vented his frustration at the way the media was second-guessing the motivations of YouTubers; and he wanted to single out one journalist in particular. 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His book explains:\u003cbr\u003e \u003cul\u003e \u003cli\u003eWhat causes Alzheimer’s disease\u003c\/li\u003e \u003cli\u003eWhy Alzheimer’s often affects memory first\u003c\/li\u003e \u003cli\u003eThe role of genetics in raising and lowering risk for the disease\u003c\/li\u003e \u003cli\u003eThe chances you will inherit Alzheimer’s from your parents\u003c\/li\u003e \u003cli\u003eThe practical steps you can take to reduce your risk of getting dementia\u003c\/li\u003e \u003c\/ul\u003e \u003cbr\u003eAlzheimer’s disease accounts for around 70% of all people with dementia and its incidence is growing.\u003cbr\u003e \u003cbr\u003eProf Hornberger, a neuroscientist who has researched Alzheimer’s for decades, delves into this most common form of dementia by looking at the very first patient, Auguste Deter, who was diagnosed with ‘Alzheimer’s’. Mrs Deter was interviewed by a pioneering German doctor, Alois Alzheimer. She could remember her wedding but not her husband's name or where they lived.\u003cbr\u003e \u003cbr\u003eGenerally, old memories thrive in most people with Alzheimer's disease, while newer ones are harder to remember. But, as this guide explains, some lesser-known Alzheimer's variants, such as Posterior Cortical Atrophy, do not start with memory loss.\u003cbr\u003e \u003cbr\u003eProf Hornberger explains the role that inherited genes play in transmitting Alzheimer's, including the important difference between risk genes and familial Alzheimer’s disease genes – which make developing the disease a near certainty.\u003cbr\u003e \u003cbr\u003eFinally, the book looks at new ‘biomarkers’ and blood tests to detect, diagnose and monitor Alzheimer’s, and which new treatments are emerging.\u003cbr\u003e \u003cbr\u003eProf Hornberger warns that popularly touted techniques to prevent Alzheimer's may not be worth your time or money. Instead, he sets out the steps you can take to protect yourself from this debilitating degenerative disease.\u003cbr\u003e \u003cbr\u003e\u003cb\u003eReviews\u003c\/b\u003e\u003cbr\u003e \u003cbr\u003e\u003cb\u003e‘A fascinating journey, both historically and scientifically\u003c\/b\u003e, from the first recorded case of Alzheimer’s disease through to modern therapies. This book is essential reading for anyone wanting to understand the real science behind what causes Alzheimer’s disease and how best to prevent it.’ – \u003ci\u003eJohn O’Brien, Professor of Old Age Psychiatry, University of Cambridge \u003c\/i\u003e\u003cbr\u003e \u003cbr\u003e\u003cb\u003e‘This is such a clear and interesting book, \u003c\/b\u003ewhich takes away the fear from something to which we are all at risk. It is high time we knew more, and this is just the place to start.’ – \u003ci\u003eProfessor Tom Shakespeare, Professor of Disability Research, London School of Hygiene and Tropical Medicine \u003c\/i\u003e\u003cbr\u003e \u003cbr\u003e\u003cb\u003e‘It expertly balances deep scientific insights with engaging storytelling...\u003c\/b\u003e As we enter an era of hope in our battle against this devastating disease, \u003ci\u003eTangled Up\u003c\/i\u003e is an invaluable resource for the curious reader, be they caregiver, scientist or medical professional.’ – \u003ci\u003eKaren Duff, Centre Director, UK Dementia Research Institute, University College London \u003c\/i\u003e\u003cbr\u003e \u003cbr\u003e\u003cb\u003eAbout the author\u003c\/b\u003e\u003cbr\u003e \u003cbr\u003eMichael Hornberger is Professor of Applied Dementia Research at the University of East Anglia in the UK. He regularly meets patients with Alzheimer’s disease as part of his research aimed at improving diagnosis, disease tracking and symptom management. \u003cbr\u003e \u003cbr\u003e\u003cb\u003eBuy the book and carry on reading\u003c\/b\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56308830830965,"sku":"9781914487422","price":25.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9781914487422_88a3f7b1-19e1-411b-8dc8-46a5f06c3434.jpg?v=1786030437"},{"product_id":"9781914487194","title":"The 4 Day Week Handbook","description":"\u003cp\u003e\u003cstrong\u003e\u003cem\u003eImprove productivity and staff loyalty with a four-day week\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e'The best guide to increasing your, and most other adults', leisure time by 50%. With no serious downside.'\u003c\/em\u003e \u003c\/strong\u003e\u003cem\u003eProfessor Danny Dorling, University of Oxford\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003eThe workweek was designed for a different era - one with slower communication, fewer meetings, and far less digital noise. Today, many of us work longer hours yet feel less finished: inbox overload, constant pings, endless status calls, and the creeping sense that life is happening after work. \u003cem\u003eThe 4 Day Week Handbook\u003c\/em\u003e is a practical, elegant guide to building a four-day work week (and a calmer mind) by working smarter, not harder-through focus, systems, and results.\u003c\/p\u003e\u003cp\u003eThis is not a fantasy manifesto. It's a step-by-step actionable playbook for creating a 32-hour workweek that still delivers exceptional outcomes. Whether you're an employee who wants Fridays back, a manager redesigning team performance, or an entrepreneur aiming to scale without burnout, you'll learn how to compress work into fewer days by eliminating low-value activity, improving execution, and protecting deep work.\u003c\/p\u003e\u003cp\u003eInside, you'll discover how to:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDiagnose where your time actually goes and identify the hidden \"leaks\" that steal hours\u003c\/li\u003e\n\u003cli\u003eApply Pareto thinking (the 80\/20 rule) to responsibilities, clients, projects, and meetings\u003c\/li\u003e\n\u003cli\u003eReplace busywork with a simple productivity system built around priorities, outcomes, and energy\u003c\/li\u003e\n\u003cli\u003eUse time blocking, batching, and calendar design to create uninterrupted focus and flow\u003c\/li\u003e\n\u003cli\u003eReduce meetings with clear agendas, decision rules, and asynchronous communication\u003c\/li\u003e\n\u003cli\u003eStreamline email and messaging so your day isn't ruled by notifications\u003c\/li\u003e\n\u003cli\u003eMaintain momentum with measurable goals, lightweight metrics, and practical accountability\u003c\/li\u003e\n\u003cli\u003eCreate a pilot plan to propose a flexible schedule, hybrid work arrangement, or compressed hours\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eA four-day workweek isn't one \"productivity hack,\" it's an operating system: attention management, boundary setting, energy management, and clear project management. 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As a former sub-20-minute participant with 171 runs and 111 volunteer credits, I thought I knew everything about the Saturday morning 5K ritual. However, having read Lucy Waterlow’s brilliant book, my eyes have been opened.' – Alan Newman, Run ABC Scotland\u003c\/i\u003e\u003cbr\u003e \u003cbr\u003e\u003ci\u003e'Several years ago, I read a book about parkrun and that was dry and technical, that is not how I know parkrun; it is wonderful and joyous. I am pleased to say my fears were unfounded. Lucy Waterlow, the author, is a professional writer, a keen runner and a massive fan of parkrun. Lucy understands parkrun and the unique place it has in the running community, both in the UK and throughout the world.' 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A famous footballer, a successful millionaire and a global philanthropist. This is the story of an incredible man and his remarkable wife, who in his final years made a commitment to use his brain to save the next generation of football players.\u003cbr\u003e \u003cbr\u003eBill was Britain’s first £50 a week teenage superstar who played 333 games for Middlesbrough, where he was the PFA representative. He was the first entrepreneur\/businessman to make sports shops the centre of high-street fashion. 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He shares Judith’s work, designing the Billion Pound Game of Football that captured the attention of media around the globe and highlighted the need for changes in sport.\u003cbr\u003e \u003cbr\u003eTheir ground-breaking Head Safe Football charity has led to research and education, and supported families of players with CTE. Designed to protect the future of the game, Head Safe Football educates players, coaches, sports scientists, and parents to recognise that CTE begins in young footballers and can be prevented with common sense Head Safe Football policies and training. \u003cbr\u003e \u003cbr\u003e\u003ci\u003eNo-Brainer\u003c\/i\u003e explains how one man and his family have galvanised the football world around facts and science to impact player care and child safeguarding policies for both males and females.\u003cbr\u003e \u003cbr\u003eIf you have ever headed a football, if your child or grandchild are heading footballs, then this is the one book that you need to read.\u003cbr\u003e \u003cbr\u003eReviews\u003cbr\u003e \u003cbr\u003e\"\u003cb\u003eA heart-breaking but still inspiring insight\u003c\/b\u003e into the real-life impact of the biggest issue facing the world’s biggest sport. But does football care enough about its former heroes to take sufficient action?” \u003ci\u003eJeremy Wilson, Chief Sports Reporter, The Telegraph\u003c\/i\u003e\u003cbr\u003e \u003cbr\u003e\u003cb\u003e\"What a brilliant read.\u003c\/b\u003e Took me through every emotion from laughing and smiling to tears of true sadness. A great insight into the dark and oh so sad side of the beautiful game. A must-read, not only for the light-hearted reminiscing of football anecdotes and memories, but to learn the startling truth behind a game touching so many lives, and the devastation it can cause.\" \u003ci\u003eHilary Maddren, widow of Willie Maddren, Middlesbrough player and manager who died of neurodegenerative disease\u003c\/i\u003e \u003cbr\u003e \u003cbr\u003e\u003cb\u003e\"Not just an important read for football fans\u003c\/b\u003e, but for anyone whose life has been touched by the slowly unfolding despair of dementia.\" \u003ci\u003eHarry Pearson, author of\u003c\/i\u003e \u003ci\u003eThe Far Corner\u003c\/i\u003e\u003cbr\u003e \u003cbr\u003e\u003cb\u003e\"\u003ci\u003eNo Brainer \u003c\/i\u003eis a meticulous and moving read\u003c\/b\u003e that exposes the cost of football’s collective failure to protect players. 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