{"title":"Books by Roy F. Baumeister","description":null,"products":[{"product_id":"9780141975801","title":"The Power of Bad","description":"\u003cp\u003e\u003cb\u003eWhy does a bad impression last longer than a good one? Why does losing money affect us more than gaining it? What makes phobias so hard to shake?\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eThe answer is the negativity bias - or in other words, the power of bad. As John Tierney and Roy F. Baumeister show, we are wired to react to bad events more strongly than good ones. It makes sense in evolutionary terms, but in our modern world the lure of bad is more powerful than ever. It governs our moods, drives marketing and dominates the news. It can explain everything from why wars start or couples divorce, to why we mess up job interviews or feud with neighbours. \u003cbr\u003e\u003cbr\u003eBut there is good news. By using smart strategies from new science, we can train our brains to get better at spotting our own negativity bias, fighting back with our rational minds to manage the bad in our lives - and even using its power for positive results.\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":43201522106546,"sku":"9780141975801","price":10.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9780141975801_9e963927-f824-4724-88f2-0588804eb5b8.jpg?v=1786011694"},{"product_id":"9780141049489","title":"Willpower","description":"\u003cp\u003e\u003cb\u003e\u003ci\u003e'\u003c\/i\u003e\u003c\/b\u003e\u003cb\u003eImmensely rewarding...filled with ingenious research, wise advice and insightful reflections on the human condition' \u003ci\u003eNew York Times Book Review\u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eCan you resist everything except temptation? In a hedonistic age full of distractions, it's hard to possess willpower - or in fact even understand why we should need it. Yet it's actually the most important factor in achieving success and a happy life, shown to be more significant than money, looks, background or intelligence. This book reveals the secrets of self-control.\u003cbr\u003e\u003cbr\u003eHere, Roy Baumeister, one of the world's most esteemed and influential psychologists, and journalist John Tierney, turn this notion on its head. They show us that willpower is like a muscle that can be strengthened with practice and improved over time. Based on years of psychological research and filled with practical advice, this book will teach you how to gain from self-control without pain, and discover the very real power in willpower. The results are nothing short of life-changing.\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56224472465781,"sku":"9780141049489","price":10.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9780141049489_b4b2a786-3beb-4dbc-afc0-8326d1c8936d.jpg?v=1786011185"},{"product_id":"9781462553792","title":"The Self Explained","description":"\u003cb\u003eThe idea of the self is immediately familiar to everyone, yet elusive to define and understand.\u003c\/b\u003e From pioneering researcher Roy F. Baumeister, this volume synthesizes a vast body of knowledge to provide a panoramic view of the human self--how it develops and functions, why it exists, and what problems it encounters on the journey through life. What are the benefits of self-knowledge, and how attainable is it? Do we have one self, or many? What is the relationship of self and society? In 28 concise chapters, Baumeister explains complex concepts with clarity and insight. He reveals the central role played by the self in enabling both individuals and cultures to thrive.\u003cbr\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56300438684021,"sku":"9781462553792","price":41.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9781462553792_9c2be4b1-66fd-4e1b-91cd-3fdebf798d90.jpg?v=1786020761"},{"product_id":"social-psychology-and-human-nature","title":"Social Psychology and Human Nature","description":"You are a member of a social world on a planet that is home to over 8 billion people. This social world is filled with paradox, mystery, suspense and outright absurdity. Explore how social psychology can help you make sense of your own social world with this engaging and accessible book. Bushman\/Baumeister's SOCIAL PSYCHOLOGY AND HUMAN NATURE, 6th Edition, can help you understand one of the most interesting topics of all -- the sometimes bizarre and baffling, but always fascinating diversity of human behavior and how and why people act the way they do. After reading this book, you will have a much better understanding of people (including yourself!).","brand":"Gardners","offers":[{"title":"Default Title","offer_id":57466682376565,"sku":"9780357946305","price":77.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9780357946305.jpg?v=1785654742"}],"url":"https:\/\/backstory.london\/collections\/author-roy-f-baumeister.oembed","provider":"Backstory","version":"1.0","type":"link"}