{"title":"Books by Paul Diggens","description":null,"products":[{"product_id":"9781787960831","title":"Tom Tunnel's Summer","description":"\u003cbr\u003eBinding: Paperback \/ softback","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56305425973621,"sku":"9781787960831","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9781787960831_cb7439d1-60f7-4b72-8632-7236337a0a41.jpg?v=1786027045"},{"product_id":"9781839349379","title":"Tom Tunnel and the Easter Bunny","description":"\u003cbr\u003eBinding: Paperback \/ softback","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56307563037045,"sku":"9781839349379","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9781839349379_d9b1a551-342f-41ed-b176-0ac9a3aa8a80.jpg?v=1786028237"},{"product_id":"9781911593706","title":"Diary of a Publicity Guru","description":"\u003cp\u003e\u003cstrong\u003ePaul Diggens\u003c\/strong\u003e has had extensive experience in many of life's roles - as a pirate radio operator, a clerk in the Telephone Manager's Office, a journalist and press officer with the Post Office and for many years Head of PR \u0026amp; Media. In the early years working as a clerk he was told that the Post Office were looking for young men with new ideas to promote what was an old-fashioned civil service organization that was stuck in the past.\u003c\/p\u003e\u003cp\u003eThis gave Paul the opportunity of a life-time and \u003cem\u003eDiary of a Publicity Guru\u003c\/em\u003e is a richly illustrated book full of originality and startling surprises. Confessing to originalities, bringing initiatives into the Post Office with the brain of 'Walt Disney' this book outlines the brilliance of public relations, marketing, and media over four decades.\u003c\/p\u003e\u003cp\u003eHe was told in no uncertain terms that rules were made for the guidance of wise men and for the obedience of fools! Most certainly this is apparent in his diary, but his role included being a 'brand guardian' i.e. defending the Post Office at all times and under all circumstances.\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56308932510069,"sku":"9781911593706","price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9781911593706_2ff454cc-11e2-4803-81b7-b82151cf6d46.jpg?v=1786029316"},{"product_id":"9781787961012","title":"Tom Tunnel and the Witches","description":"\u003cbr\u003eBinding: Paperback \/ softback","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56312891113845,"sku":"9781787961012","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9781787961012_6df975c8-5ed6-4cfa-866f-3ea8add730bb.jpg?v=1786027049"},{"product_id":"tom-tunnels-new-year-dreams","title":"Tom Tunnel's New Year Dreams","description":null,"brand":"Gardners","offers":[{"title":"Default Title","offer_id":57487662973301,"sku":"9781787962835","price":6.99,"currency_code":"GBP","in_stock":true}]}],"url":"https:\/\/backstory.london\/collections\/author-paul-diggens.oembed","provider":"Backstory","version":"1.0","type":"link"}