{"title":"Books by Michael E. Gerber","description":null,"products":[{"product_id":"9780060723231","title":"E-Myth Mastery","description":"\u003cp\u003eThe bestselling author of the phenomenally successful essential entrepreneur handbook The E-Myth Revisited presents the next big step in entreprenuerial management and leadership\u003c\/p\u003e \u003cp\u003eIn this practical, real-world program that can be implemented real-time into any business, Michael E. Gerber begins by explaining why the entrepreneur is so critical to the success of any enterprise, no matter how small or large it may be, and why the mindset of an entrepreneur is so integral to the operating reality of the organization. He then covers seven essential skills: leadership, marketing, money, management, lead conversion, lead generation, and client fulfillment.\u003c\/p\u003e\u003cp\u003eE-Myth Mastery shows readers the difference between being an entrepreneur and doing a job, and teaches them how to get money when banks won't help, how to expand their customer bases when big business moves in down the street, and how to make sure their businesses keep their promises every single time.\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56222095442293,"sku":"9780060723231","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9780060723231_f3c187cb-7780-4995-ad03-1fc2102a89f8.jpg?v=1786011266"},{"product_id":"9780061733826","title":"The E-Myth Enterprise","description":"\u003cp\u003e“This excellent book is a must-read for current and aspiring entrepreneurs.”\u003cbr\u003e—\u003cem\u003eBooklist\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003eDiscover how to turn a great idea into a thriving business with \u003cem\u003eThe E-Myth Enterprise, \u003c\/em\u003eusing the proven methods that bestselling author Michael  E. Gerber has developed over the course of his more than forty years as an entrepreneur and coach. Michael  E.Gerber is THE #1 name in small business and his company, E-Myth Worldwide, boasts more than 52,000 business clients in 145 countries.  \u003cem\u003eThe\u003c\/em\u003e \u003cem\u003eE-Myth Enterprise\u003c\/em\u003e shows readers how to get started—because simply coming up with a brilliant business idea is the easy part.\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56222158553461,"sku":"9780061733826","price":10.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9780061733826_9199a3f4-077f-4f5d-8004-19f32ce3f8ff.jpg?v=1786011390"},{"product_id":"9780470503652","title":"The E–Myth Attorney – Why Most Legal Practices Dont′t Work and What to Do About It","description":"The complete guide to the business of running a successful legal practice Many attorneys in small and mid-size practices are experts on the law, but may not have considered their practice as much from a business perspective.    Michael Gerber’s The E-Myth Attorney fills this void, giving you powerful advice on everything you need to run your practice as a successful business, allowing you to achieve your goals and grow your practice. Featuring Gerber's signature easy-to-understand, easy-to-implement style, The E-Myth Attorney features: A complete start-up guide you can use to get your practice off the ground quickly, as well as comprehensive action steps for maximizing the performance of an existing practiceIndustry specific advice from two recognized legal experts that have developed a highly successful legal practice using Gerber’s principlesGerber’s universal appeal as a recognized expert on small businesses who has coached, taught, and trained over 60,000 small businesses The E-Myth Attorney is the last guide you'll ever need to make the difference in building or developing your successful legal practice.","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56290041332085,"sku":"9780470503652","price":21.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9780470503652_166ea60e-1f14-4583-b41e-def39c20700c.jpg?v=1786013370"},{"product_id":"9780470503669","title":"The E-Myth Accountant","description":"Distilled small business advice for accounting practices Many accountants in small and mid-size practices are experts when it comes to their professional knowledge, but may not have considered their practice as much from a business perspective.    Michael Gerber's The E-Myth Accountant fills this void, giving you powerful advice on everything you need to run your practice as a successful business, allowing you to achieve your goals and grow your practice. Featuring Gerber's signature easy-to-understand, easy-to-implement style, The E-Myth Accountant features  Gerber's universal appeal as a recognized expert on small businesses who has coached, taught, and trained over 60,000 small businessesA recognized and widely respected co-author and leader in the accounting field The E-Myth Accountant is the last guide you'll ever need to make the difference in building or developing your successful accounting practice.","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56290041364853,"sku":"9780470503669","price":21.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9780470503669_c5323776-264a-47bb-876f-d84914f78e51.jpg?v=1786032606"},{"product_id":"9780470503621","title":"The Most Successful Small Business in The World – The Ten Principles","description":"A unique guide for the crucial start-up phase of a business So much attention goes to business practice and operation, yet the majority of ventures still fail. One area often overlooked is preparation. Too few entrepreneurs ask themselves, what are you supposed to do before you start your start-up? The Most Successful Small Business in The World gives you Michael E. Gerber's unique approach to thinking about the meaning of your company by applying his ten critical steps; a process you must go through long before you ever open your door. With these simple principles, based on expert Michael Gerber's years spent helping countless entrepreneurs, you'll take the essential first steps to lay the groundwork for building what Michael E. Gerber calls The Most Successful Small Business In the World! Author Michael Gerber has coached, taught, or trained more than 60,000 small businesses in 145 countriesFree Webinar with Gerber for book purchasersGerber's Ten Principles cover everything from defining the meaning of your company, teaching you how to think about systems, the importance of differentiation, perfecting the people within your business, acquiring clients, and more If you're ready to make your business dream more than just a reality, and resolve to do something bigger than you ever imagined, The Most Successful Small Business In The World will provide you with a stunningly original process for thinking yourself through it. Yes, you too can create The Most Successful Small Business In The World...Michael E. Gerber will show you exactly how to do it.","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56290454405493,"sku":"9780470503621","price":18.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9780470503621_018e58d7-e7bd-4765-a6ac-faf804f0a2c6.jpg?v=1786013368"},{"product_id":"9780887307287","title":"The E-Myth Revisited","description":"\u003cp\u003eE-Myth \\ 'e-,'mith\\ n 1: the entrepreneurial myth: the myth that most people who start small businesses are entrepreneurs 2: the fatal assumption that an individual who understands the technical work of a business can successfully run a business that does that technical work\u003c\/p\u003e\u003cp\u003eVoted #1 business book by \u003cem\u003eInc.\u003c\/em\u003e 500 CEOs.\u003c\/p\u003e\u003cp\u003eAn instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business.\u003c\/p\u003e\u003cp\u003eGerber walks you through the steps in the life of a business—from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed—and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working \u003cem\u003eon\u003c\/em\u003e your business and working \u003cem\u003ein\u003c\/em\u003e your business.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eThe E-Myth Revisited\u003c\/em\u003e will help you grow your business in a productive, assured way.\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56295145734517,"sku":"9780887307287","price":18.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9780887307287_c6ccda4a-d8c8-451b-a33b-88699197f70a.jpg?v=1786015774"},{"product_id":"9780887309595","title":"The E-Myth Manager","description":"\u003cp\u003eMore than ten years after his first bestselling book, The E-Myth, changed the lives of hundreds of thousands of small business owners, Michael Gerber椮trepreneur, author, and speaker extraordinaire楩res the next salvo in his highly successful E-Myth Revolution. Drawing on lessons learned from working with more than 15,000 small, medium-sized, and very large organisations, Gerber has discovered the truth behind why management doesn′t work and what to do about it. Unearthing the arbitrary origins of commonly held doctrines such as the omniscience of leader (Emperor) and the most widely embraced myth of all擨e E-Myth Manager offers a fresh, provocative alternative to management as we know it. 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