{"title":"Books by Mark Turner","description":null,"products":[{"product_id":"9780226468129","title":"More than Cool Reason – A Field Guide to Poetic Metaphor","description":"\"The authors restore metaphor to our lives by showing us that it's never gone away. We've merely been taught to talk as if it had: as though weather maps were more 'real' than the breath of autumn; as though, for that matter, Reason was really 'cool.' What we're saying whenever we say is a theme this book illumines for anyone attentive.\" — Hugh Kenner, Johns Hopkins University \"In this bold and powerful book, Lakoff and Turner continue their use of metaphor to show how our minds get hold of the world. They have achieved nothing less than a postmodern Understanding Poetry, a new way of reading and teaching that makes poetry again important.\" — Norman Holland, University of Florida","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56227820405109,"sku":"9780226468129","price":26.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9780226468129_09c3b3b9-b70d-44de-9197-e35baaad1771.jpg?v=1786032681"},{"product_id":"9780691147437","title":"Clear and Simple as the Truth – Writing Classic Prose – Second Edition","description":"For more than a decade, Clear and Simple as the Truth has guided readers to consider style not as an elegant accessory of effective prose but as its very heart. Francis-Noel Thomas and Mark Turner present writing as an intellectual activity, not a passive application of verbal skills. In classic style, the motive is truth, the purpose is presentation, the reader and writer are intellectual equals, and the occasion is informal. This general style of presentation is at home everywhere, from business memos to personal letters and from magazine articles to student essays. Everyone talks about style, but no one explains it. The authors of this book do; and in doing so, they provoke the reader to consider style, not as an elegant accessory of effective prose, but as its very heart. At a time when writing skills have virtually disappeared, what can be done? If only people learned the principles of verbal correctness, the essential rules, wouldn't good prose simply fall into place? Thomas and Turner say no. Attending to rules of grammar, sense, and sentence structure will no more lead to effective prose than knowing the mechanics of a golf swing will lead to a hole-in-one.   Furthermore, ten-step programs to better writing exacerbate the problem by failing to recognize, as Thomas and Turner point out, that there are many styles with different standards. The book is divided into four parts. The first, \"Principles of Classic Style,\" defines the style and contrasts it with a number of others. \"The Museum\" is a guided tour through examples of writing, both exquisite and execrable. \"The Studio,\" new to this edition, presents a series of structured exercises. Finally, \"Further Readings in Classic Prose\" offers a list of additional examples drawn from a range of times, places, and subjects. A companion website, classicprose.com, offers supplementary examples, exhibits, and commentary, and features a selection of pieces written by students in courses that used Clear and Simple as the Truth as a textbook.","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56293333107061,"sku":"9780691147437","price":30.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9780691147437_8e10cab7-8a7a-4646-a9e5-646a897616cf.jpg?v=1786014668"},{"product_id":"9781305652224","title":"Trigonometry","description":"Gain a solid understanding of the principles of trigonometry and how these concepts apply to real life with McKeague\/Turner’s TRIGONOMETRY. The book presents contemporary concepts in brief, manageable sections using current, detailed examples and interesting applications. Captivating illustrations such as cycling, the Ferris wheel, and the human cannonball show trigonometry in action. Unique Historical Vignettes offer a fascinating glimpse at how many of the central ideas in trigonometry began. The text is easy to read, and important theorems and definitions are boxed so they can be quickly identified for study purposes.","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56297889497461,"sku":"9781305652224","price":88.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9781305652224_295a3d11-546e-4f35-8ee0-4f6d701d8113.jpg?v=1786018049"},{"product_id":"9781445684956","title":"Secret Forest of Dean","description":"Gloucestershire’s majestic Forest of Dean lies within a triangle between the River Severn on its east side and the famous Wye Valley on its west. Evidence of the first humans here is provided by the presence of megalithic standing stones from the Bronze Age; several hillforts survive from the Iron Age; and there are numerous signs of Roman occupation as they set about exploiting the area’s natural reserves, iron-smelting and coal mining. In the medieval period, the Forest was used mainly as a royal hunting ground. By the seventeenth century, however, it was primarily used to provide timber for the ships of the Royal Navy. It was in this century, too, that the district became the setting for military activity and conflict during Civil War. From the eighteenth century, coal mining grew rapidly, providing employment for many. For most of the district’s inhabitants, however, the Forest was a place of toil, danger and grinding poverty.A network of tramroads and railways through the Forest was created in the nineteenth century. As the twentieth century progressed, the economic mining of Forest coal became less viable, and by the mid-1960s the last of the big pits had closed. Most of the Forest’s railway lines, too, have closed. Today the district is a popular base for visitors seeking to explore the ancient Forest and neighbouring Wye Valley.Secret Forest of Dean picks out significant aspects of the area’s history and landscape and explores its lesser-known episodes and characters.","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56300012405109,"sku":"9781445684956","price":15.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9781445684956_7e391c5e-578b-472e-9dd1-b1787a7d84ed.jpg?v=1786020491"},{"product_id":"9781009635271","title":"Creative Construction Grammar","description":"Constructions are long-term pairings in memory of form and meaning. How are they created and learned, how do they change, and how do they combine into new utterances (constructs, communicative performances) in working memory? Drawing on evidence from word-formation (blending, Noun-Noun-compounds) over idioms and argument structure constructions to multimodal communication, we argue that computational metaphors such as 'unification' or 'constraint-satisfaction' do not constitute a cognitively adequate explanation. Instead, we put forward the idea that construction combination is performed by Conceptual Blending – a domain-general process of higher cognition that has been used to explain complex human behavior such as, inter alia, scientific discovery, reasoning, art, music, dance, math, social cognition, and religion. This title is also available as Open Access on Cambridge Core.","brand":"Gardners","offers":[{"title":"Default Title","offer_id":56420512498037,"sku":"9781009635271","price":18.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9781009635271_bc928ec1-bd03-4d53-998e-d4f16556b764.jpg?v=1786017509"},{"product_id":"inns-and-pubs-of-the-cotswolds","title":"Inns and Pubs of the Cotswolds","description":"\u003cp\u003e\u003cstrong\u003eThis A-Z covering Gloucestershire, Oxfordshire, Warwickshire and Worcestershire is a delightful tour around the most interesting pubs in the area.\u003c\/strong\u003e Taking in all manner of establishments such as the Coach and Horses, an old village pub in Longborough, to the White Hart Royal Hotel, a sixteenth-century inn in Moreton-on-Marsh, the author visits a huge variety of pubs that have made the Cotswolds the delightful area they are today. It is sure to appeal to those who live in the Cotswolds and also to visitors wishing to tour the area's charming pubs.\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":57593938477429,"sku":"9780752444659","price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/7193\/3106\/files\/9780752444659.jpg?v=1790001031"}],"url":"https:\/\/backstory.london\/collections\/author-mark-turner.oembed","provider":"Backstory","version":"1.0","type":"link"}